green sprouts

Founder and mother Becky Cannon began her journey to creating green sprouts while living in Japan. There, she became inspired by stylish, dependable baby products with unique function, all made from natural materials. As a mother of two daughters, these products made a difference in her life, and she wanted to share that with the world. What started as a small mail-order business began to grow into a collective of hundreds of natural baby products.

Today, Becky and her two daughters Emi and Mari, are the mother-daughter owners of green sprouts. As a family-owned and operated company, they stay true to their values by supporting family values and empowering women and mothers.

Grow Healthy, Grow Happy

Green sprouts views business as an interconnected and regenerative ecosystem. They push boundaries in the child development industry by placing sustainability and transparency above all else, highlighting a healthy and positive work environment, safe manufacturing practices, and a commitment to maintaining our planet's natural systems. They don't stop at safety and basic employee standards; they go above and beyond, encouraging a strong sense of enthusiasm and community in the workplace. The close-knit company of 65+ full-time team members celebrates women in the workforce, with 68% of their management being women. In addition, they are a member of the Women's Business Enterprise National Council (WBENC), using their influence to create positive change for businesswomen everywhere. They are an Organic Trade Association member, and partner with the Healthy Child Healthy World/Environmental Working Group. Green sprouts values team-building retreats, equal opportunity, third-party testing, OSHA Safety Standards, and generous health insurance for all of the employees who are the foundation of their company. They emphasize innovative thinking and encourage education in many forms. From employee cooking and yoga classes, tuition reimbursement for students, contests, and baby showers, they continue to push their employees to be their best selves. This attitude towards fun and celebration promotes a positive work environment that is apparent in their fun products! Green sprouts focuses on preserving our current environment, for now, and for future generations. By reducing their negative impact and making positive changes wherever possible, they continually aim to be a leader in sustainability. All their wood products are created from Forest Stewardship Council (FSC) Certified Wood, and they use natural and sustainable resources in their production, reusing and recycling materials whenever possible. Their catalogs and shipping supplies also employ recycled and recyclable materials and they use vegetable-based inks in marketing materials. As a company, they come together as a community to clean up local rivers and advocate for citywide green spaces and bike paths.

Time Well-Spent

Everything on our site is vetted through our 5-Pillar Sourcing Methodology, and our Community Experience team is always here to help through chat, call, or email.


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