Butta by Belle Bar

Started in 2016 by three amazing women in Brooklyn, NY, Butta by Belle Bar is a family-owned business aimed at expanding inclusivity in the green beauty product market. Two of the founders, sisters Tianna and Solange, have always used their hair as a way to bond with each other. Even when they fought as kids, styling each other's hair was something that brought them back together. Their mother, Annette, passed down her beauty secrets and recipes, and they knew they had to be shared with the world. Annette also taught Solange and Tianna that all hair and skin types are different, so they learned to make their own recipes instead of making do with existing products on the market.

One night, over a few glasses of wine, the mother-daughter team created Butta by Belle Bar with the intention of bringing green beauty to Women of Color. Within six months of launching the website, they were working around the clock just to meet demand. These women have always had an eye for aesthetics and, from day one, have made their brand an experience – building the business into the multifaceted approach to natural beauty that it is today. Butta by Belle Bar has become a holistic support system for Black Women navigating their own natural hair journey by creatively combining the power of sustainability, natural hair-care, and digital education.

Noticing that Women of Color have largely been left out of the sustainability conversation, and with hopes of addressing the overwhelming lack of inclusive hair products on the market, Butta by Belle Bar started their line of non-toxic, all-natural organic beauty products that are designed for all textures and types of hair. Their goal is to help women through the natural hair journey by making the experience fun, easy, and effective – instead of overwhelming and exhausting. Whether you're looking to return to natural hair, or just need help maintaining your natural style, Butta by Belle Bar has got your back with inclusive products, education on natural hair-care, and community support for tips, advice, and motivation to help you love every kink and curl you have.