A Sustainable Partner
Who They Are
Way ahead of the “organic” curve, Janice and Mohamed Mosoud knew there had to be a clean, safe alternative to baby products in 1988. They were inspired to find safe, clean alternatives for her two daughters sensitive skin.
The “organic” concept was practically unheard of in the U.S at the time, but with a background in fashion and over 15 years of experience in the garment industry, Janice set out to create her own solution. The more she searched for better materials, the more she discovered how necessary Under the Nile would come to be for babies everywhere and for our planet.
Janice’s husband Mohamed, originally from Egypt, would serve to be their connection to the perfect location to source their cotton. Egyptian cotton, the best in the world, would become the main material for all Under the Nile products. Their high standards and unwillingness to compromise led them to find the Sekem Initiative - a sustainable community based in the desert of Egypt. This community now provides the home for the biodynamic farm that produces all of Under the Nile’s Organic materials.
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