Simplify Your Skincare
Who They Are
Adina Grigore was at a loss. Like many of us, she was having skin troubles that seemed never ending. Store bought products with the glorious promise of clear, radiant, and beautiful skin were giving results of anything but. Even “handmade” and “natural” products were a complete bust. Her skin was rashy and broken out and despite also being on skin medication, nothing was doing the trick. Well, desperate times call for desperate measures, and for her, that meant doing the thing she hated most: “Do It Yourself” projects. Adina certainly would not describe herself as “crafty” or a “fixer-upper”, but she felt she had no other choice.
It was then that she decided to get creative and D.I.Y. her skin back to health! After experimenting with a few simple ingredients, her skin got better and stayed that way. Not only did she have healthier skin for the first time in a long time, but her routine got shorter and she was saving money, too! (Talk about a triple threat!) So, what started in Adina’s home kitchen 9 years ago has evolved into S.W. Basics: a range of skin care products that keep simplicity not only at the core of their values but at the core of their ingredients.
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